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5 Steps to Improve Customer Experience: Touchpoints and Your Relationship Lifecycle

White Paper Published By: Mcorp Consulting
Mcorp Consulting
Published:  May 12, 2009
Type:  White Paper
Length:  12 pages

Learn how a deep understanding of touchpoints - and the ways they drive customers closer to you (or farther away) - can improve acquisition, retention and loyalty, create better customer experiences, strengthen relationships and boost your bottom line. (Plus 5 steps for leveraging touchpoints to profit from better customer relationships.)



Tags : 
mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping